Wednesday, December 3, 2008

John Rives, the first poet 2.0 endorser for Orange

I am strangers in the cafe where I stood up for my first webcast
And strangers in the forums who first stood up for me
I am fan mail from a North-Sea Oil rig worker and chatroom chatter from Gibraltar
I am video love poems the stroke of midnight to my girlfriend as she wakes up half a globe away
I am blog updates with some new found friends in the sunshine of the city plaza
I am the boy with the book on the bank of a river whose picture I took and then e-mailed to my mother because he looked like my brother
I am the downloads I do uptown and the uploads I do downtown
I am Rives, the first 2.0 poet and thanks to everyone, I’m inspired wherever I go

"I am Rives" - TV ad for Orange's mass-market campaign "Internet everywhere". The campaign bears the signature of Publicis Conseil Paris and Romania is the first country in the Orange group in which it is running. The TV ad was filmed in Lisbon, Portugal.

John Rives, the Poet 2.0 learning Romanian Rives recaps the most memorable moments of TED2006 in the free-spirited rhyming verse of a fantastical mockingbird lullaby.

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers are invited to give the talk of their lives in 18 minutes -- including speakers such as Jill Bolte Taylor, Sir Ken Robinson, Hans Rosling, Al Gore and Arthur Benjamin. TED stands for Technology, Entertainment, and Design, and TEDTalks cover these topics as well as science, business, politics and the arts.

1 comment:

Dr Chewbacca said...

We have a shortened version of this TV ad in France.

And it sucks.

What's this, "the first internet 2.0 poet"? Doesnt mean anything, and sounds rather pretentious. Did this guy check the whole world to make sure he's the first one of whatever internet 2.0 poets are? Maybe some unknown guy somewhere in a small town in a remote country has been a 2.0 poet before Rives.

Each time Orange releases a new ad, it sucks a little bit more than the previous one.

They are trying to look cool and modern, but they are so cheesy.